Visma Enterprise Digital Marketing Team

See what we can do!

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Put your best foot forward

The Visma Enterprise Digital Marketing team aims to support all of our Business Units in their digital marketing efforts. We want to create the tools, and a platform for internationalisation of cloud services using best in class digital marketing with a clear focus on efficiency, continuous improvement and the customer journey.

Efficiency and impact!

Automation reduces the amount of non-value add work for your team so we tailor all we do to work seamlessly with both marketing automation and our community platform.
We take a before and after snapshot of what we do in a cycle of continuous improvement for maximum efficiency and effect. Our internal work process is designed according ISO 9001:2015.

Making Visma the natural choice!

The activities that we undertake should aim to create a fantastic interaction between our customers and Visma. These main 4 steps in the customer journey help guide us in the work that we do.

Getting this right means that we become the natural choice when our customers are looking for solutions for their business needs.

  1. Helping customers identify their need and showing how Visma can help

  2. Making it possible for the customer to test or buy the service online with only a few simple clicks

  3. Helping get the customer to be onboarded and to start using the solution quickly and efficiently, with minimal internal resource

  4. Making getting help as easy as click on a button

Customer journey

A customer journey is the way prospects and customers interact with our brand or business through different channels called "touchpoint". These touchpoints can be anything from a prospect arriving on our website, reading a blog or making a purchase, or existing customers using our products and services.

The way they interact with our brand or business is essential for our growth and future success, but even more so, understanding how they interact is imperative.

Want to know how prospects and customers interact with our brand?

Do a customer journey mapping to visualise and analyse how they interact with Visma across multiple channels and touchpoints.

Customer Journey

Who we are

Shane King photo

Shane King

Digital Marketing Manager
Drive lead creation and build brand

Linn Skulstad photo

Linn Skulstad

Digital Content Producer
Content creation to drive traffic and position

Jurijs Guralniks photo

Jurijs Guralniks

Digital Marketing Specialist
Website development, and a social media strategist

Jekabs Osins photo

Jekabs Osins

Digital Designer
Digital and print design

Ieva Ozolite photo

Ieva Ozolite

Digital Front-­end Developer
Responsive web design

Otari Kokojevs photo

Otari Kokojevs

Digital Video Producer
Increase conversions and fit customer demand

What we do

  1. web icon

    Web

    • Analytics & testing
    • Eloqua campaigns
    • Site optimization
    • Social Media
  2. design icon

    Development & Design

    • Design concepts
    • Animations
    • Interactive modules
    • Demos
  3. video icon

    Video creation

    • Promotional videos
    • Interview editing
    • Onboarding guides
  4. content icon

    Content creation

    • Product messaging
    • Blog/whitepapers
    • Campaign material
    • Video scripts

Web page design

Creating a Suite for professional buyers - Visma Enterprise Finland

  1. Visma.net Expense screenshot 1
  2. Visma.net Expense screenshot 2
  3. Visma.net Expense screenshot 3
  4. Visma.net Expense screenshot 4

The customer journey - Visma.net expense page Sweden

  1. heimo screenshot 1
  2. heimo screenshot 2
  3. heimo screenshot 3

A complete creative concept - Heimo Finland

  1. Saima HR screenshot 1
  2. Saima HR screenshot 2
  3. Saima HR screenshot 3

Saima HR Finland - How much does it cost?

Video production & animation

WILMA Application

Visma InSchool for Early Education

Education+Visma=True

Digital Marketing Seminar. October, 2017

Visma Lithium Community

Sounds interesting?

Here is what some Visma Enterprise Marketing Managers had to say about us!

Laura Briviba
Modern marketing involves a lot of different knowledge areas and it is impossible to master all of them by one person or small team. Therefore it is great that we can assign some tasks to people who are true professionals in what they are doing. It makes us much more effective.

Laura Briviba

Marketing Manager, Visma Enterprise SIA

Catarina Söderlund We've greatly enjoyed working with Visma Enterprise Digital team, because they have created a concept that suits our business needs, and resulted in the increase of traffic and prospects.

Catarina Söderlund

Marketing Manager, Visma Enterprise AB

Bengt Lerpold photo
Our team really enjoyed cooperation with Visma Labs Web team, because the guys showed us not only they are capable of building modern web-pages, but also have taste in design and are very proactive, offering different approaches and solution.

Bengt Lerpold

Marketing Manager, Visma Unique AS

Kirsi Vatanen photo
We have done a very fine job with Visma Enterprise Digital Marketing, and I recommend them to other Visma units! Versatile digital competence and fresh ideas.

Kirsi Vatanen

Marketing Manager, Visma Enterprise Finland

Contact us! 

Add a brief directly to our trello board

Trello board

Shane King photo

Shane King

Digital Marketing Director,
Visma Enterprise